From TED.com In his typically candid style, Richard St. John reminds us that success is not a one-way street, but a constant journey. He uses the story of his business’ rise and fall to illustrate a valuable lesson — when we stop trying, we fail. A self-described average guy who found success doing what he loved, […]
The 80/20 Principle
– Richard Koch
How anyone can be more effective with less effort by learning how to identify and leverage the 80/20 principle–the well-known, unpublicized secret that 80 percent of all our results in business and in life stem from a mere 20 percent of our efforts. The 80/20 principle is one of the great secrets of highly effective […]
The Power of Intuition
– Gary Klein
Through a three-tiered process called the “Exceleration Program,” Klein provides readers with the tools they need to build the intuitive skills that will help them make tough choices, spot potential problems, manage uncertainty and size up situations quickly in the workplace. Gary Klein is a research psychologist famous for pioneering in the field of naturalistic decision […]
All Marketers Are Liars
– Seth Godin
“All marketers are storytellers. Only the losers are liars.” Seth Godin’s three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this story believe it?” “Is it true?” All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a […]
The Lexus and the Olive Tree
– Thomas L. Friedman
The Lexus and the Olive Tree is a 1999 book by Thomas L. Friedman that posits that the world is currently undergoing two struggles: the drive for prosperity and development, symbolized by the Lexus, and the desire to retain identity and traditions, symbolized by the olive tree. He says he came to this realization while eating a sushi box lunch on a Japanese bullet […]
Taking imagination seriously
– Janet Echelman
From TED.com Janet Echelman found her true voice as an artist when her paints went missing — which forced her to look to an unorthodox new art material. Now she makes billowing, flowing, building-sized sculpture with a surprisingly geeky edge. A transporting 10 minutes of pure creativity. American artist Janet Echelman reshapes urban airspace with monumental, […]