The Lexus and the Olive Tree is a 1999 book by Thomas L. Friedman that posits that the world is currently undergoing two struggles: the drive for prosperity and development, symbolized by the Lexus, and the desire to retain identity and traditions, symbolized by the olive tree. He says he came to this realization while eating a sushi box lunch on a Japanese bullet […]
Purple Cow
– Seth Godin
April 7, 2014 By Leave a Comment
Purple Cow: Transform Your Business by Being Remarkable is a 2003 book by Seth Godin. The book presents Godin’s personal belief that creative advertising is less effective today because of clutter and advertising avoidance. The book advocates that companies produce remarkable products and target people who are likely to spread word of mouth about the product. USA Today said it “reminds business […]
Kick your “buts”
April 4, 2014 By
The difference between a winner and a loser is a 3-letter word: “BUT”; We want to do so many things but there is always an inner voice that says “BUT” ….But maybe it won’t work out, …But what if I fail? …What if I lose? …What if I look ridiculous? But, But. But… KICK YOUR […]
Your Body Language shapes who you are
April 4, 2014 By
In this brilliant TED talk, social psychologist Amy Cuddy shows how Body language affects how others see us, but it may also change how we see ourselves. Her ongoing research on body language reveals that we can change other people’s perceptions — and even our own body chemistry — simply by changing body positions. Worth […]
The Paradox of Choice
– Barry Schwartz
April 2, 2014 By
We assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long […]
A Whack on the Side of the Head
– Roger Von Oech
April 1, 2014 By Leave a Comment
“It’s difficult to get your creative juices flowing if you’re always being practical, following rules, afraid to make mistakes, not looking into outside areas, or under the influence of any of the other mental locks.” In our day to day lives, we seldom have a need to think outside the box. We tend to do […]
Health care should be a team sport
– Eric Dishman
March 31, 2014 By
From TED.com When Eric Dishman was in college, doctors told him he had 2 to 3 years to live. That was a long time ago. Now, Dishman puts his experience and his expertise as a medical tech specialist together to suggest a bold idea for reinventing health care — by putting the patient at the center […]
How to build your creative confidence
– David Kelley
March 29, 2014 By
From TED.com Is your school or workplace divided into “creatives” versus practical people? Yet surely, David Kelley suggests, creativity is not the domain of only a chosen few. Telling stories from his legendary design career and his own life, he offers ways to build the confidence to create… (From The Design Studio session at TED2012, guest-curated […]
Getting to YES
– Roger Fisher and William L. Ury
March 12, 2014 By Leave a Comment
Getting to YES: Negotiating Agreement Without Giving In is a best-selling 1981 non-fiction book by Roger Fisher and William L. Ury. Reissued in 1991 with additional authorship credit to Bruce Patton, the book made appearances for years on the Business Week” Best Seller” list. The book suggests a method called “principled negotiation or negotiation of merits.” Members of the Harvard Negotiation […]
Positioning
– Al Ries and Jack Trout
March 7, 2014 By Leave a Comment
A business book classic, it is the first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a “position” in a prospective customer’s mind – one that reflects a company’s own strengths and weaknesses as well as those of its competitors. [From: Troutandpartners.com] Al Ries attended high […]
