Remember when brand management was as straightforward as promoting a single product or service? Today, brands mingle so much – McDonald’s and Disney partner on promotional giveaways, Subaru markets an L.L. Bean edition of the Outback, Toys R Us and Amazon.com jointly launch an online toy store – a whole system of brands can make […]
Growing a Business – Paul Hawken
August 19, 2014 By Leave a Comment
“Good management is the art of making problems so interesting and their solutions so constructive that everyone wants to get to work and deal with them.” Paul Hawken (born February 8, 1946, California) is an environmentalist, entrepreneur, and author. Hawken has written seven books. His 1975 The Magic of Find horn popularized the community of Find horn, an ecological spiritual center in Scotland. […]
Built to Last:
Habits of Visionary Companies
– Jim Collins
August 10, 2014 By Leave a Comment
Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day — as […]
How to Learn Anything… Fast
– Josh Kaufman
August 6, 2014 By
“You can’t make positive discoveries that make your life better if you never try anything new.” Josh Kaufman is the author of two international bestsellers, The Personal MBA: Master the Art of Business and The First 20 Hours: How to Learn Anything… Fast!, and is one of the top 100 business authors in the world, as ranked by […]
Perspective is everything
– Rory Sutherland”
August 5, 2014 By
From TED.com The circumstances of our lives may matter less than how we see them, says Rory Sutherland. At TEDxAthens, he makes a compelling case for how reframing is the key to happiness. (Filmed at TEDxAthens.) Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the […]
The Creative Habit
– Twyla Tharp
August 3, 2014 By Leave a Comment
One of the world’s leading creative artists, choreographers, and creator of the smash-hit Broadway show, Movin’ Out, shares her secrets for developing and honing your creative talents—at once prescriptive and inspirational, a book to stand alongside The Artist’s Way and Bird by Bird. [From: Amazon.com] Many people in the information economy are creative workers. Writers. Programmers. Photoshop wizards. Bloggers. […]
What doctors don’t know about the drugs they prescribe
– Ben Goldacre
July 17, 2014 By
From TED.com When a new drug gets tested, the results of the trials should be published for the rest of the medical world — except much of the time, negative or inconclusive findings go unreported, leaving doctors and researchers in the dark. In this impassioned talk, Ben Goldacre explains why these unreported instances of negative data […]
Christopher Gardner &
“The Pursuit of Happyness”
July 10, 2014 By
[ INSPIRATIONAL MOVIES To Learn From ] The “Pursuit of Happyness” movie trailer (2006) The Pursuit of Happyness is a 2006 American biographical drama film based on Chris Gardner’s nearly one-year struggle with homelessness. Directed by Gabriele Muccino, the film features Will Smith as Gardner, an on-and-off-homeless salesman. Smith’s son Jaden Smith co-stars, making his film debut as Gardner’s son, Christopher Jr. and Thandie […]
Outliers: The Story of Success
– Malcolm Gladwell
July 8, 2014 By
“Practice isn’t the thing you do once you’re good. It’s the thing you do that makes you good.” There is a story that is usually told about extremely successful people, a story that focuses on intelligence and ambition. Gladwell argues that the true story of success is very different, and that if we want to […]
Measuring what makes life worthwhile
– Chip Conley
June 28, 2014 By
From TED.com When the dotcom bubble burst, hotelier Chip Conley went in search of a business model based on happiness. In an old friendship with an employee and in the wisdom of a Buddhist king, he learned that success comes from what you count. Chip Conley creates joyful hotels, where he hopes his employees, customers and investors alike […]
